The client, a high-end, exclusive event management company, wanted us to design a website to promote their upcoming underground techno/house music festival called ‘Electric Eel.'

Their style is influenced by the electrifying ambiance of underground Berlin nightclubs, embodying a mix of premium quality and minimalistic design.

The company wanted a risky approach to the branding of this festival, in their words, “to grab an electric eel from a murky pond with both hands."